Summary
In summary we only collect the information necessary to provide you with our services, process
your orders, and improve your shopping experience. We never sell your personal data to third
parties.
Full Policy
Last Updated: September 12, 2025
Fresh Choice Farms Pvt. Ltd. (“Fresh Choice Farms”, “Company”, “we”, “our”, or “us”) respects
your privacy and is committed to protecting your personal data. This Privacy Policy explains how
we collect, use, disclose, and safeguard your information when you use our website
freshchoicefarms.in (the “Service”).
We only collect the information necessary to provide you with our services, process your orders,
and improve your shopping experience. We never sell your personal data to third parties. By
using our Service, you agree to the practices described in this Privacy Policy.
Interpretation and Definitions
- Account – a unique account created for you to access our Service.
- Company – Fresh Choice Farms Pvt. Ltd., 5/588 Vikas Khand, Gomti Nagar,
Lucknow, Uttar Pradesh, India – 226010.
- Cookies – small files placed on your device that track and store certain
information.
- Country – India.
- Device – any device used to access the Service (computer, mobile phone,
tablet).
- Personal Data – any information that relates to an identified or
identifiable individual.
- Service – the website https://freshchoicefarms.in/.
- Service Provider – third-party companies or individuals engaged to provide
services on our behalf (e.g., payment gateways, logistics partners).
- Usage Data – data automatically collected such as IP address, browser type,
device details, and pages visited.
- You – the individual accessing or using the Service.
Information We Collect
- Name (first and last)
- Email address
- Phone number
- Billing and delivery address (including PIN code, city, and state)
- Payment and transaction details (processed securely through third-party payment gateways; we
do not store card or banking details)
- Usage Data (IP address, browser type, session time, etc.)
- Information from Third-Party Social Media Services (Google, Facebook, Twitter), if you
choose to log in using these accounts
Use of Your Personal Data
- To process and deliver your orders
- To manage your account and provide customer support
- To communicate order updates, promotions, and service-related notices
- To comply with legal and regulatory obligations
- To improve our Service, website functionality, and customer experience
- To send promotional emails, SMS, or calls (you may opt out at any time)
- To prevent fraud and ensure security
- For internal business analysis and marketing effectiveness
Cookies and Tracking Technologies
- Enable essential site functionality (login, cart, checkout)
- Remember your preferences and improve your experience
- Analyze website traffic and performance (via Google Analytics or similar tools)
- Deliver targeted marketing and promotions
You can control Cookies through your browser settings. Note that disabling Cookies may affect
some website functions.
Data Retention
- Order and billing records: retained for 7 years (as required under Indian tax laws).
- Marketing data: retained until you unsubscribe or opt out.
- Usage data: retained for shorter periods, unless needed for security or legal purposes.
- You may request deletion of your personal data by contacting us (except where retention is
legally required).
Data Security
We use commercially reasonable measures to protect your Personal Data. However, no method of
transmission over the internet is 100% secure. Payment details are processed only by PCI-DSS
compliant payment gateways (such as Razorpay/Paytm/etc.) and are never stored on our servers.
Disclosure of Data
- With trusted service providers (delivery partners, payment processors, IT services)
- With business partners or affiliates for providing joint services or promotions
- If required by law enforcement or government authorities
- During business transfers (merger, acquisition, restructuring)
We do not sell or rent your personal information to third parties.
User Rights
- Access, review, and correct your personal data
- Withdraw consent for marketing communications at any time
- Request deletion of your personal data (subject to legal retention requirements)
- Lodge complaints with our Grievance Officer
Children’s Privacy
Our Service is not directed at individuals under the age of 18. We do not knowingly collect data
from children. If you believe your child has provided us with personal data, please contact us
so we can delete it.
International Data Transfers
We primarily store and process data in India. However, some third-party service providers may
transfer or store data outside India. In such cases, we ensure adequate safeguards are in place.
Links to Other Websites
Our Service may contain links to third-party websites. We are not responsible for their privacy
practices and encourage you to read their privacy policies.
Changes to this Policy
We may update this Privacy Policy from time to time. Any updates will be posted on this page with
the revised date. Significant changes will be communicated via email or website notice.
Contact Us
- Email: freshchoicefarmslucknow@gmail.com
- Phone: +91 9580823181
- Address: 4/285, Viram Khand, Gomti Nagar, Lucknow, Uttar Pradesh 226010
Grievance Officer (as per Indian IT Rules, 2011)
- Please contact management directly
- Email: freshchoicefarmslucknow@gmail.com
- Phone: 9580823181
- Address: 4/285, Viram Khand, Gomti Nagar, Lucknow, Uttar Pradesh 226010